PRESENT OVER FUTURE: GEN Z’S APPROACH TO WEALTH

A New Kind of Wealth: Gen Z Is Rewriting the RulesFor years, monetary success complied with a familiar pattern: earn steadily, conserve strongly, buy a home, and prepare for retired life. But Gen Z is approaching money with a fresh viewpoint. Instead of concentrating solely on long-term build-up, this generation is prioritizing balance, health,